Cats are notoriously fussy, but there's one thing most of them agree on: real food. If you're tired of treats your cat sniffs and walks away from, switching to natural treats could be the game changer you've been looking for.
Why Choose Natural Treats for Cats?
Most commercial cat treats are heavily processed and packed with fillers, artificial flavours and preservatives. While they're convenient, they offer little nutritional value and can contribute to weight gain and digestive issues over time.
Natural treats, on the other hand, contain real ingredients — often just one single protein source — with nothing unnecessary added. They're more nutritious, more palatable and much easier to trust.
What to Look for in Natural Cat Treats
Single protein source: Look for treats made from one clearly labelled protein — salmon, chicken, quail, rabbit and so on. Single protein treats are ideal for cats with allergies or sensitivities, and they're easier to digest.
No artificial additives: A good natural treat should contain no artificial colours, flavours or preservatives.
High protein, low carb: Cats are obligate carnivores — they thrive on protein and have little need for carbohydrates. Look for treats that are high in animal protein and low in grains or fillers.
Appropriate texture: Freeze dried treats offer a light, crispy texture that many cats love.
The Best Natural Treats for Cats
Freeze dried treats are one of the best options for cats. The freeze drying process preserves the raw ingredient at its most nutritious — locking in flavour, texture and nutrients without heat or chemicals. The intense smell is particularly appealing to cats, who rely heavily on scent when deciding whether food is worth eating.
Our Waita freeze dried range includes salmon fillet, chicken heart, beef liver, cod cubes, quail, rabbit puffs and more — all suitable for cats as well as dogs. Each is single ingredient, grain-free and naturally high in protein.
Can I Use Natural Treats to Train My Cat?
Absolutely — cats are very trainable when the motivation is right, and high-value natural treats are exactly that motivation. Freeze dried treats work brilliantly for training because they're small, quick to eat and irresistibly smelly.
How Many Treats Should I Give My Cat?
Treats should make up no more than 10% of your cat's daily calorie intake. Natural treats are more nutrient-dense than processed ones, so a little goes a long way.
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